Our team is focused on working tirelessly on the behalf of our clients. Nick Owens oversees the day-to-day running of Magnify PR assisted by co-founder Gemma Owens.
If you are a new client interested in working with us please click here to arrange a call with Nick.
Our senior content writer Neil Doyle, who has more than 20 years experience working with the national media, works closely with many of our clients to help deliver what they need and require.
Magnify also works with a number of freelance writers, all of whom are trained journalists with at least three years experience of working in the industry.
We are constantly looking to develop our team, if you’d be interested in working with us please click here to find out more.
When it comes to the cost of our services, we don’t have “one price fits all structures” because no one client is the same.
Magnify therefore offers a variety of packages, designed to best suit your needs.
If you are interested in working with us on an individual project we can provide a quote for how much this will cost.
The majority of our clients are signed up to retainer packages, which are individually constructed around their requirements. The cost of these retainers will depend on both the type of assistance you require, and the amount of hours it is estimated will be needed each month to provide the required support. We will recommend a suggested length of contract, and offer regular reviews to ensure the services we provide are delivering what you need. And all of our packages are scalable meaning that as you grow you are able to expand the range of PR services you can have access to. For clients requiring urgent crisis management support we can also offer an hourly charged service.
Please get in touch today so we can hear about the kind of support you need, and we will then provide you with a quote for our services.
Before we launch any campaign or project we sit down with our client and aim to answer the following questions:
Who are you trying to communicate with? This is one of the first questions we will ask when sitting down to plan a campaign. We’ll seek to find out if you are aiming to deliver your message to a new audience, or if you are looking to communicate to a pre-existing client base. Knowing which one it is will have a direct impact on the narrative of the PR campaign we help you create.
We will also aim to quickly establish what the objective of your campaign is. It sounds basic, but all too often marketing and PR campaigns fail from the start because there isn’t an obvious direction of travel. We will help ensure your messaging is crystal-clear from day one.
In many ways this is the most important question, and it’s one we’ll come back to again and again during the planning stage. Why are you launching the campaign?
Why are you choosing a specific start date? Is it linked to a particular season or event? Or is it aligned to a phase in the growth of your business or organisation? Clearly demonstrating the reason you are embarking on a campaign will ultimately underpin its eventual success.
You can have the best campaign in the world, but if you don’t run it at the right time you are setting yourself up to fail. Magnify will help ensure your campaign is pitched at the optimum moment, and also assist in creating a roadmap to maximise your PR strategy across the year.
Once we’ve dealt with the above, we’ll help you decide which platforms are best suited to use to communicate your campaign. Some PR campaigns are best told through sound and moving images, so they naturally lend themselves to TV, radio and digital. Others will shine most brightly via print, so would benefit from coverage in newspapers and magazines. As well as helping map out the best medium to communicate your campaign, we’ll then speak directly to editors and publishers to ensure you get the publicity to turbo-charge your campaign.
How to measure the success of your campaign will form a key part of the early conversations Magnify will have with you.
We can help you create key performance indicators which enable you to measure the success of a campaign at each stage of its journey. We’ll also sit down with you afterwards to review what lessons can be learned, and plan how future campaigns could be improved, and maximised.
You now know a bit about us, but we’d love to find out more about you. To arrange a free one hour consultation contact us today.**
